Resumes
Resumes
Qi Fu Phones & Addresses
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Temple City, CA
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El Monte, CA
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Yucaipa, CA
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Rosemead, CA
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Norcross, GA
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Doraville, GA
Publications
Us Patents
Estimating Reach And Frequency Of Advertisements
View pageUS Patent:
8087041, Dec 27, 2011
Filed:
Dec 10, 2008
Appl. No.:
12/331938
Inventors:
Qi Fu - Costa Mesa CA, US
Robert Murray - Irvine CA, US
Varun Y. Patel - Cypress CA, US
Pishoy S. Maksy - Newport Beach CA, US
Ravi K. Desu - Irvine CA, US
Sean Sullivan - San Clemente CA, US
Darren Robert Davis - Irvine CA, US
Robert Murray - Irvine CA, US
Varun Y. Patel - Cypress CA, US
Pishoy S. Maksy - Newport Beach CA, US
Ravi K. Desu - Irvine CA, US
Sean Sullivan - San Clemente CA, US
Darren Robert Davis - Irvine CA, US
Assignee:
Google Inc. - Mountain View CA
International Classification:
H04H 60/32
US Classification:
725 14, 705 729
Abstract:
Estimating the reach and device frequency of a proposed advertising campaign based on the probability that advertising content delivery devices (e. g. , a television set top box, radio) were used to deliver advertising content (e. g. television ad, radio ad) during specific time periods on specific delivery device channels.
Estimating Reach And Frequency Of Advertisements
View pageUS Patent:
20120079519, Mar 29, 2012
Filed:
Nov 30, 2011
Appl. No.:
13/307857
Inventors:
Qi Fu - Costa Mesa CA, US
Robert Murray - Irvine CA, US
Varun Y. Patel - Cypress CA, US
Pishoy S. Maksy - Newport Beach CA, US
Ravi K. Desu - Irvine CA, US
Sean Sullivan - San Clemente CA, US
Darren Robert Davis - Irvine CA, US
Robert Murray - Irvine CA, US
Varun Y. Patel - Cypress CA, US
Pishoy S. Maksy - Newport Beach CA, US
Ravi K. Desu - Irvine CA, US
Sean Sullivan - San Clemente CA, US
Darren Robert Davis - Irvine CA, US
Assignee:
GOOGLE, INC. - Mountain View CA
International Classification:
H04N 21/24
US Classification:
725 14
Abstract:
Estimating the reach and device frequency of a proposed advertising campaign based on the probability that advertising content delivery devices (e.g., a television set top box, radio) were used to deliver advertising content (e.g. television ad, radio ad) during specific time periods on specific delivery device channels.