Geoffrey M Mcgehee

25 Burlington Mall Rd, Burlington, MA 01803

Retail

Cvs Health
Performance Analytics Contractor
89 Degrees Aug 2015 - May 2016
Account Director
Actionable Analytics Apr 2014 - Aug 2015
Strategic Marketing Consultant
Vantage Deluxe World Travel May 2013 - Mar 2014
Vice President and Director Database Marketing
Destination Xl Group, Inc. Apr 2005 - May 2013
Director of Database Marketing

Western New England University 2000 - 2002
Master of Business Administration, Masters, Marketing Eastern Connecticut State University 1991 - 1995
Bachelors, Bachelor of Science, Marketing

Analytics
Crm
Direct Marketing
Email Marketing
Database Marketing
Segmentation
Strategy
Marketing
Multi Channel Marketing
Marketing Research
Direct Mail
E Commerce
Online Marketing
Leadership
Customer Acquisition
Marketing Strategy
Business Intelligence
Advertising
Campaign Management
Customer Retention
Retail
Cross Functional Team Leadership
Web Analytics
Interactive Marketing
Social Media Marketing
Integrated Marketing
Sem
Lead Generation
Loyalty Programs
Marketing Analytics
Digital Marketing
Competitive Analysis
Brand Loyalty
Data Analysis
B2B Marketing
Loyalty Marketing
Sas
Customer Analysis
Predictive Analytics
Web Marketing
Mobile Marketing
Omniture
Data Mining
Customer Insight
Business Analytics
Predictive Modeling
Microsoft Sql Server
Marketing Automation
Relationship Marketing
Romi

Database Marketing
Segmentation Personal
I Coach Youth Basketball
Modeling
Environment
Personal
Segmentation
Science and Technology
Crm
Human Rights
Data Mining
Professional
Customer Analytics
Segmentationpersonal

Vantage Deluxe World Travel

Jun 2013 to 2000
Vice President, Database Marketing
Casual Male Retail Group
Canton, MA
Jun 2005 to 2013
Director of Database Marketing
The Hartford Financial Services Group
Southington, CT
2003 to 2005
Research Consultant /Manager of Marketing Analytics
Retail Brand Alliance
Enfield, CT
2001 to 2003
Senior Database Marketing Analyst
Engineering Services and Products Company
South Windsor, CT
1999 to 2001
Database Marketing Analyst / Interactive Marketing Project Manager

SAS Institute
Attleboro, MA
Jan 2013
MA in Marketing
Massachusetts Institute of Technology
2005
Marketing
Western New England College
Springfield, MA
2002
Masters of Business Administration in marketing
SAS Institute
2002
Eastern Connecticut State University
1995
Certificate in Graphic Design