Resumes
Resumes
Senior Vice President | Innovation | Team Lead
View pageLocation:
50 Dutch Rd, East Brunswick, NJ 08816
Industry:
Market Research
Work:
Ipsos Sep 2016 - Jun 2019
Vice President | Client Service | Ipsos Marketing Quantitative Research Division
Ipsos Sep 2016 - Jun 2019
Senior Vice President | Innovation | Team Lead
Newell Brands Jul 2014 - Aug 2016
Director | Consumer Marketing Insights | Writing Instruments and Creative Expression
Newell Brands Jun 2013 - Jul 2014
Director, Global Consumer Marketing Insights | Rubbermaid Consumer Products and Dymo
Unilever Jan 2013 - Jun 2013
Senior Manager | Consumer and Market Insights | Usa Refreshments
Vice President | Client Service | Ipsos Marketing Quantitative Research Division
Ipsos Sep 2016 - Jun 2019
Senior Vice President | Innovation | Team Lead
Newell Brands Jul 2014 - Aug 2016
Director | Consumer Marketing Insights | Writing Instruments and Creative Expression
Newell Brands Jun 2013 - Jul 2014
Director, Global Consumer Marketing Insights | Rubbermaid Consumer Products and Dymo
Unilever Jan 2013 - Jun 2013
Senior Manager | Consumer and Market Insights | Usa Refreshments
Education:
Harvard Business School Executive Education 2015 - 2015
Quinnipiac University 2003 - 2005
Master of Business Administration, Masters, Business Administration, Management, Business Administration and Management Quinnipiac University 1999 - 2003
Bachelors, Bachelor of Science, Marketing, Management
Quinnipiac University 2003 - 2005
Master of Business Administration, Masters, Business Administration, Management, Business Administration and Management Quinnipiac University 1999 - 2003
Bachelors, Bachelor of Science, Marketing, Management
Skills:
Customer Insight
Market Research
Analytics
Consumer Behaviour
Strategy
Fmcg
Segmentation
Brand Equity
Shopper Marketing
Competitive Intelligence
Quantitative Research
Nielsen
Competitive Analysis
Market Analysis
Fast Moving Consumer Goods
Digital Strategy
Pricing Strategy
Product Innovation
Consumer Products
Iri
Market Structure
Innovation Development
Brand Management
Marketing Strategy
Shopper Insights
Marketing Mix Modeling
Price Optimization
Media Insights
Advertising Research
Tracking Studies
Market Research
Analytics
Consumer Behaviour
Strategy
Fmcg
Segmentation
Brand Equity
Shopper Marketing
Competitive Intelligence
Quantitative Research
Nielsen
Competitive Analysis
Market Analysis
Fast Moving Consumer Goods
Digital Strategy
Pricing Strategy
Product Innovation
Consumer Products
Iri
Market Structure
Innovation Development
Brand Management
Marketing Strategy
Shopper Insights
Marketing Mix Modeling
Price Optimization
Media Insights
Advertising Research
Tracking Studies
Interests:
Children
Civil Rights and Social Action
Education
Poverty Alleviation
Disaster and Humanitarian Relief
Human Rights
Arts and Culture
Civil Rights and Social Action
Education
Poverty Alleviation
Disaster and Humanitarian Relief
Human Rights
Arts and Culture
Languages:
English
Alyson Heffernan
View pageLocation:
United States