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Aleck Schleider Phones & Addresses

  • 18 Windflower Ct, Reisterstown, MD 21136 (410) 560-0720
  • 1204 Charles St, Baltimore, MD 21230
  • Pikesville, MD
  • Atlanta, GA
  • Owings Mills, MD

Resumes

Resumes

Aleck Schleider Photo 1

Vice President, Vertical Product & Data Solutions At Videology Group / Tidaltv

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Position:
Vice President, Vertical Product & Data Solutions at Videology Group / TidalTV
Location:
Baltimore, Maryland Area
Industry:
Marketing and Advertising
Work:
Videology Group / TidalTV since Mar 2011
Vice President, Vertical Product & Data Solutions

Forbes Media Jun 2010 - Mar 2011
VP, Digital Ad Products

TravelCLICK May 2009 - Jul 2010
Vice President of Media Strategy and Services

AOL/Advertising.com Platform-A Jan 2007 - May 2009
Vice President of Marketing and Advertiser Services

Grand Brands Inc. Jan 2005 - Jan 2007
Chief Operating Officer
Aleck Schleider Photo 2

Chief Revenue Officer

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Location:
Baltimore, MD
Industry:
Marketing And Advertising
Work:
Videology Group / TidalTV since Mar 2011
Vice President, Vertical Product & Data Solutions

Forbes Media Jun 2010 - Mar 2011
VP, Digital Ad Products

TravelCLICK May 2009 - Jul 2010
Vice President of Media Strategy and Services

AOL/Advertising.com Platform-A Jan 2007 - May 2009
Vice President of Marketing and Advertiser Services

Grand Brands Inc. Jan 2005 - Jan 2007
Chief Operating Officer
Education:
Towson University 1986 - 1990
Bachelors, Bachelor of Science, Economics, Business Management
Skills:
Online Advertising
Advertising
Analytics
Digital Media
Seo
Marketing
Digital Strategy
Social Media
Management
Leadership
Digital Marketing
Online Marketing
Web Design
Integrated Marketing
Mobile Marketing
Team Building
Ad Networks
Product Marketing
Web 2.0
New Media
Social Media Marketing
Positioning
Web Analytics
Ad Serving
Strategy
Strategic Partnerships
Business Development
Data Strategies
Multi Channel Marketing
Marketing Strategy
Sales
Data Analysis
Business Strategy
Cross Functional Team Leadership
Product Development
Product Management
Consumer Insight
Web Marketing
Display Advertising
Interactive Marketing
Media Planning
Start Ups
Lead Generation
Mobile Advertising
Strategic Data Analysis
Audience Measurement
Research
Sales Presentations

Business Records

Name / Title
Company / Classification
Phones & Addresses
Aleck Schleider
Chief Operating Officer
GRAND BRANDS, INC
Mfg Flavor Extracts/Syrup · All Other Misc Food Mfg
8989 Yellow Brick Rd, Rosedale, MD 21237
9101 Yellow Brick Rd, Rosedale, MD 21237
(410) 238-6000, (410) 238-0161
Aleck H Schleider
Director
RIVERBOAT CRUISES, INC
5805 Oakleaf Ave, Baltimore, MD 21215
1000 Lgt St, Baltimore, MD 21230

Publications

Us Patents

System And Method For Providing Incentives To Customers Over A Computer Network

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US Patent:
20020095337, Jul 18, 2002
Filed:
Nov 21, 2001
Appl. No.:
09/989448
Inventors:
Adrian Velthuis - Baltimore MD, US
Aleck Schleider - Baltimore MD, US
International Classification:
G06F017/60
US Classification:
705/014000, 705/026000
Abstract:
A method is described for providing purchasing incentives to consumers, comprising transmitting a prompt for information from a main computer to a personal computer over a computer network, said prompt including incentive data such as coupon information, transmitting said information from said personal computer to said main computer over said computer network in response to said prompt, said information including a wireless telephone number; transmitting said incentive data from said main computer to a wireless device designated by said wireless telephone, storing said incentive data in said wireless device; and displaying said incentive data to a retailer to redeem the incentive, such as a coupon.

E-Coupon Channel And Method For Delivery Of E-Coupons To Wireless Devices

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US Patent:
20020004746, Jan 10, 2002
Filed:
Apr 17, 2001
Appl. No.:
09/835396
Inventors:
John Ferber - Baltimore MD, US
Aleck Schleider - Baltimore MD, US
John Demayo - Baltimore MD, US
International Classification:
G06F017/60
US Classification:
705/014000
Abstract:
Methods and apparatus for providing electronic coupons from a processor to a user device are provided. In operation, the user device determines information identifying a user and requests, from a processor, an electronic coupon based on user's identity. The processor then determines a profile of the user and selects at least one electronic coupon. The processor provides the coupon to the user device, such that the coupon may be redeemed directly from the user device. The system for providing electronic coupons may include databases for profiles of a plurality of users and a plurality of electronic coupons. Accordingly, the processor may select one or more electronic coupons which are targeted to the user.

Method And System For Forecasting Performance Of Persistent User Accounts

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US Patent:
20180225682, Aug 9, 2018
Filed:
Feb 6, 2018
Appl. No.:
15/889847
Inventors:
- Baltimore MD, US
Kevin Coates HALEY - The Hills TX, US
Aleck Howard Schleider - Reisterstown MD, US
International Classification:
G06Q 30/02
Abstract:
The present teaching relates to method, system, and medium for obtaining consumption data. A first request is received to retrieve a plurality of data sets, each of which is related to one of a plurality of accounts in an audience cluster, each account is represented by a persistent identifier that links multiple identifiers associated with one or more devices, or platforms on which content is consumed in at least one media type. Information related to content consumption on a device/platform associated with each of the linked multiple identifiers of the account is retrieved, and a data set of the account is provided based on information retrieved with respect to each of the linked multiple identifiers. The data set is presented in one representation upon a request for information about the account and retrieved data sets are provided in response to the first request, for forecasting performance of audience clusters.

Method And System For Persistent Account Generation And Profiling

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US Patent:
20180225686, Aug 9, 2018
Filed:
Feb 6, 2018
Appl. No.:
15/889808
Inventors:
- Baltimore MD, US
Kevin Coates HALEY - The Hills TX, US
Aleck Howard Schleider - Reisterstown MD, US
International Classification:
G06Q 30/02
Abstract:
The present teaching relates to method, system, and medium for profiling accounts. A plurality of identifiers are obtained, wherein each of the plurality of identifiers is associated with one of a device operated by a user and a platform on which the user consumes content in one or more media types. An account corresponding to the user is created, wherein the account represents the user across devices, platforms, and/or media types. A persistent identifier is generated for the account, wherein the persistent identifier links the plurality of identifiers. Consumption data related to the account with the persistent identifier is obtained. The consumption data is gathered from sources associated with the plurality of identifiers across different devices, platforms, or media types, and the account is profiled based on the obtained consumption data.

Method And System For Advertisement Conversion Measurement Based On Associated Discrete User Activities

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US Patent:
20150348094, Dec 3, 2015
Filed:
May 28, 2014
Appl. No.:
14/289564
Inventors:
- Baltimore MD, US
Aleck Howard Schleider - Reisterstown MD, US
D. Bryan Jones - Austin TX, US
Joseph Zachary Muething - Baltimore MD, US
Assignee:
Videology, Inc. - Baltimore MD
International Classification:
G06Q 30/02
Abstract:
Methods, systems, and programming for advertisement conversion measurement. In one example, a request of serving an advertisement is received. The advertisement is provided to a user on a mobile device. A first identifier is generated based, at least in part, on an attribute related to the mobile device. Information related to a plurality of online activities that are associated with the advertisement is received. Each of the plurality of online activities is performed on a mobile device. A second identifier for each of the plurality of online activities is generated based, at least in part, on the attribute related to the corresponding mobile device. At least one online activity from the plurality of online activities is identified by matching the corresponding second identifier with the first identifier. A measure of serving the advertisement is determined based on the identified at least one online activity.

Method And System For Associating Discrete User Activities On Mobile Devices

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US Patent:
20150348096, Dec 3, 2015
Filed:
May 28, 2014
Appl. No.:
14/289559
Inventors:
- Baltimore MD, US
Aleck Howard Schleider - Reisterstown MD, US
D. Bryan Jones - Austin TX, US
Joseph Zachary Muething - Baltimore MD, US
Assignee:
Videology, Inc. - Baltimore MD
International Classification:
G06Q 30/02
Abstract:
Methods, systems, and programming for associating discrete user activities on mobile devices. In one example, first information related to a first online activity associated with a first user performed on a first mobile device is received. The first online activity relates to an exposure of an advertisement. A first identifier is generated for the first online activity based on an attribute related to the first mobile device. Second information related to a second online activity associated with a second user performed on a second mobile device is received. The second online activity relates to an event associated with the advertisement. A second identifier is generated for the second online activity based on the attribute related to the second mobile device. A connection between the first and second online activities associated with the advertisement is identified and recorded based on the first identifier and the second identifier.

Method And System For Targeted Advertising Based On Associated Online And Offline User Behaviors

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US Patent:
20150348119, Dec 3, 2015
Filed:
May 28, 2014
Appl. No.:
14/289550
Inventors:
- Baltimore MD, US
Aleck Howard Schleider - Reisterstown MD, US
Assignee:
Videology Inc. - Baltimore MD
International Classification:
G06Q 30/02
H04L 29/08
Abstract:
Methods, systems, and programming for targeted advertising and conversion measurement. In one example, first information related to an online activity of a user is received. The online activity is associated with a first attribute to be used to identify the user. Second information related to an offline activity of the user is received. The offline activity is associated with a second attribute to be used to identify the user. A connection between the online activity and the offline activity of the user is then identified by matching the first attribute with the second attribute. A profile of the user is obtained based, at least in part, on the identified connection. A request of serving an advertisement is received. The user is selected from a plurality of users based on the profile of the user and information related to the request. The advertisement is provided to the user.

Method And System For Recommending Targeted Television Programs Based On Online Behavior

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US Patent:
20150350706, Dec 3, 2015
Filed:
May 28, 2014
Appl. No.:
14/289571
Inventors:
- Baltimore MD, US
Aleck Howard Schleider - Reisterstown MD, US
D. Bryan Jones - Austin TX, US
Assignee:
Videology Inc. - Baltimore MD
International Classification:
H04N 21/25
H04N 21/258
H04N 21/2668
Abstract:
Methods, systems, and programming for recommending targeted television programs based on online behavior is provided. In one example, information related to one or more online activities of a user is received. An identifier associated with the user is determined. Information related to television consumption of the user is assessed based on the identifier. An index is generated based on the online activity information and the television consumption information. One or more recommendations are generated based on the index.
Aleck H Schleider from Reisterstown, MD, age ~55 Get Report