Ken Mack

Every decision healthcare executives make must at least enable the organization to meet its mission and to maintain its financial viability. As simple as those criteria sound, the traditional decision-making process is oftentimes inadequate for the fast-paced world of healthcare management. In the u...

In Health Care Sales, Ken E. Mack and Philip A. Newbold explain that the key to long-term profitability in health care is a top-notch sales force capable of maintaining lasting relationships with physicians, employers, and insurers who refer clients to the hospital. The authors explain how to plan a...

Angler's Guide is a complete step-by-step ‘How To’ book to start a successful fishing guide business. Providing the necessary information and tools needed for a successful business launch. Covering business start up items, equipment purchases, building a professional network, 'Tips & Tricks' of the ...