A sheet material dispensing package which includes a U-folded bundle of sheets of material and a carton wherein the carton includes integral elements for substantially obviating rotational shifting of the bundle during shipping and handling. In a preferred embodiment, lower distal corner portions of the more interior closure flaps of the carton are configured to extend sufficiently into the carton to engage side portions of the bundle to effectively key the bundle to the carton and thereby substantially preclude rotational shifting of the bundle inside the carton.